Comments on: 10 Actionable Tips to Master Metrics and Dimensions in Google Analytics

By: Paul Koks

Paul Koks — Mon, 17 Jun 2019 11:53:21 +0000

In reply to Melody. Great to hear you now master another, new concept!

By: Melody

Melody — Mon, 17 Jun 2019 09:59:49 +0000

Learned two important concepts today!
A Metric is used to measure data. A simple way to identify it is whether we can use mathematical symbols like >,=,<, etc to express them.
A dimension can be used to segment a sophisticated problem or data. It can be given different values. Normally it describes one type of metrics.
Thank you for your explanation, Paul.

By: Paul Koks

Paul Koks — Mon, 19 Dec 2016 07:54:23 +0000

In reply to Luis. Thanks for your comment and I am glad you like the article Luis!

By: Luis

Luis — Fri, 16 Dec 2016 12:20:52 +0000

very useful tips and information, needed to dig valuable data in GA. Thank you Paul.

By: Paul Koks

Paul Koks — Fri, 13 Feb 2015 11:19:22 +0000

In reply to Yehoshua Coren.

Thank you for your kinds words! Oh yeah, I totally agree here.

It seems I have to follow your direction. :-) I have experienced with custom dimensions quite a bit, but custom metrics are still relatively new to me.

Best of luck,
Paul

By: Yehoshua Coren

Yehoshua Coren — Fri, 13 Feb 2015 00:03:10 +0000

A very nice article, Paul. For a long time, Custom Dimensions have by far been at the top of my list of “best additions” to Universal Analytics. They reign supreme.

At first, I didn’t see much value to custom metrics. I have since changed my mind :-). While I REALLY wish that custom metrics could be scoped to the session or the user (instead of just hit or product), I find that they make reporting much more flexible and allow for the calculation of data points that were previously not possible (or at the least, really annoying to get at using Event Values). One particularly nice feature is the ability to set limits on the values of the metrics within the admin. This can save a lot of headaches as stupid outlier data can often be shoved into one’s GA account. (Ever see that guy who decides to add 1,000,000,000 items to cart?)

In any case, keep up the good work.

Cheers,

Yehoshua