Comments on: Ultimate Google Analytics 4 Audit Tool (Fully Automated Audit Framework) https://online-metrics.com/google-analytics-4-audit-tool/ Google Analytics Courses and Consulting Sat, 24 Jan 2026 10:45:51 +0000 hourly 1 https://wordpress.org/?v=6.9.4 By: Paul Koks https://online-metrics.com/google-analytics-4-audit-tool/#comment-84853 Fri, 10 Mar 2023 13:15:52 +0000 https://online-metrics.com/?p=18013#comment-84853 In reply to Manisha.

Hi Manisha, I don’t have a blog written on this yet and it would go into too much depth to explain it here. This article might be useful to review for you.

]]> By: Manisha https://online-metrics.com/google-analytics-4-audit-tool/#comment-84830 Fri, 10 Mar 2023 03:40:16 +0000 https://online-metrics.com/?p=18013#comment-84830 How do you calculate new v/s repeat users? The data I have for my accounts shows that the new and repeat user counts are very close. But it should have a significant difference. Because on our site there are more repeat users than new users. 

]]> By: Paul Koks https://online-metrics.com/google-analytics-4-audit-tool/#comment-84712 Thu, 09 Mar 2023 09:52:24 +0000 https://online-metrics.com/?p=18013#comment-84712 In reply to Miroslav.

Yes, the GA4 audit tool is free by itself, but it harnesses the power of the Supermetrics for Google Sheets integration. Since quite some time there is no free plan unfortunately so it is up to you whether you think it is worth the investment (not only for the GA4 audit tool, but far more broadly obviously).

]]> By: Miroslav https://online-metrics.com/google-analytics-4-audit-tool/#comment-84624 Wed, 08 Mar 2023 14:48:03 +0000 https://online-metrics.com/?p=18013#comment-84624 Am I right that (after Trial period) I need the paid version of SuperMetrics for Sheets?

]]> By: Paul Koks https://online-metrics.com/google-analytics-4-audit-tool/#comment-84509 Tue, 07 Mar 2023 14:29:28 +0000 https://online-metrics.com/?p=18013#comment-84509 In reply to Katja.

Hi Katja, let me get back to you by email. Best, Paul

]]> By: Katja https://online-metrics.com/google-analytics-4-audit-tool/#comment-84503 Tue, 07 Mar 2023 13:15:04 +0000 https://online-metrics.com/?p=18013#comment-84503 Is your Universal Analytics Audit still accessible somewhere? We just started a new project and implemented UA and GA4. So It would be great if we were able to audit both. Thanks!

]]> By: Paul Koks https://online-metrics.com/google-analytics-4-audit-tool/#comment-83822 Tue, 28 Feb 2023 14:02:54 +0000 https://online-metrics.com/?p=18013#comment-83822 In reply to Kasper.

Yes, you could use a dimension called Page path (that does not contain query parameters) but maybe you need to analyze data including one or more specific query parameters. And just don’t want to see parameters that pollute your reports (i.e. fbclid, mc_cid, etc.). That’s where the “Exclude URL query parameters” feature is useful. You remove what’s unwanted and keep the rest (i.e. registration=true).

]]> By: Kasper https://online-metrics.com/google-analytics-4-audit-tool/#comment-83819 Tue, 28 Feb 2023 13:51:04 +0000 https://online-metrics.com/?p=18013#comment-83819 Regarding the removing of query parameters: GA4 also has the dimension Page path and screen class (without query parameters), so why bother?

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