Looking at averages of unsegmented data is misleading. Analyzing segmented data and distributions instead might directly feed your insights and optimization …
[Read more...] about 10 Differences Between View Filters and Segments
Google Analytics
How to Leverage Sequence-Based Segments in Google Analytics
Do you want to learn how to use sequence-based segments in Google Analytics? In this post I will unlock the secrets behind leveraging sequential segments. I …
[Read more...] about How to Leverage Sequence-Based Segments in Google Analytics
Eight Smart Ways to Deal with Google Analytics Sampling
Google Analytics sampling can ruin your data and insights. In this post you will learn how sampling works and how you can deal with it in the best …
[Read more...] about Eight Smart Ways to Deal with Google Analytics Sampling