Sampling in Google Analytics can be a real challenge. Read this post to enhance your knowledge on sampling, hit limits, thresholding and cardinality in Google …
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How to Leverage the Default Channel Grouping in Google Analytics 4 (GA4)
Channel groupings in Google Analytics 4 are rule-based, but not so flexible as in Universal Analytics. Make sure to read this guide if you want to get the most …
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Step-by-Step Guide to Link Your Google Analytics 4 Property to BigQuery
Do you want to get access to all your raw Google Analytics data starting from today? Learn how to seamlessly connect Google Analytics 4 (GA4) to …
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