Custom channel grouping in GA4 is a great, new feature and a welcome add-on to the default channel grouping. Learn how to enhance your data insights when …
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GA4
Top 22 Key Benefits of Google Analytics 4 (GA4)
What are the benefits of GA4? This question pops up very regularly on top of my inbox! Read this post to understand why GA4 is a great Analytics solution for …
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How to Avoid (other) in Your GA4 Reports (Cardinality)
The (other) row in Google Analytics 4 can be a real pain. In this new blogpost you will learn several strategies to avoid this issue as much as …
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