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About

Online Metrics is a well-known source of knowledge for analysts, business owners and marketers looking to expand their Digital Analytics and Google Analytics knowledge.

  • Actionable analytics guides to teach Digital Analytics enthusiasts basic and advanced Analytics skills and techniques.
  • In-depth Google Analytics Audits to ensure you collect reliable and valuable Google Analytics data.
  • Digital Analytics Courses if you want to grow your Analytics skills.

About Paul

I started out in the digital analytics field 10 years ago and developed a strong background in all aspects of Online Marketing. Gained first hand consulting experience in SEO and Analytics in the first few years of my career.

Landed a position as Web Analytics Manager in 2011 for an Online Marketing agency in The Netherlands. In four years time I managed to educate and grow the team and client base exponentially. After that I joined an internationally well-known agency in CRO, where I was responsible for challenging projects on Analytics and Conversion Optimization.

At the end of 2012, Online Metrics was born out of a passion to share my Digital Analytics knowledge with a wider audience. Packed with knowledge and experience I decided to take the leap at the beginning of 2016 and turned Online Metrics into my own Digital Analytics agency.

Contact me to learn more about how I can help you!

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About Paul Koks

Hi, I'm here to enhance your data quality and insights so that you can improve your business. With over 30.000 happy, monthly readers and a popular newsletter. Continue reading

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