Archives for November 2015

Looking at averages of unsegmented data is misleading. Analyzing segmented data and distributions instead might directly feed your insights and optimization …

[Read more...] about 10 Differences Between View Filters and Segments

Do you want to learn how to use sequence-based segments in Google Analytics? In this post I will unlock the secrets behind leveraging sequential segments. I …

[Read more...] about How to Leverage Sequence-Based Segments in Google Analytics